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Its about People

Inspired by the African philosophy of ‘ubuntu’ (derived from isiZulu/isiXhosa in South Africa),¬† and the isiZulu proverb ‘Umuntu Ngumuntu Ngabantu’ (meaning: ‘A person is a person through other persons’), Africa Marketing is essentially about people.

Understanding people. Listening to people. Promoting people. Creating a consciousness of the people around us, the people who make up our world. Not only is it about promoting people, but also their beliefs, businesses, and the issues and causes that they so passionately pursue.

Having an African base, Africa Marketing aims to work with, and learn about people not only on the continent, but also beyond, wherever they may be.

"A person with Ubuntu is open and available to others, affirming of others, does not feel threatened that others are able and good, based from a proper self-assurance that comes from knowing that he or she belongs in a greater whole and is diminished when others are humiliated or diminished, when others are tortured or oppressed." - Desmond Tutu, 1999

Professional Experience

Africa Marketing has had over 10 years of consulting experience in the research, marketing and communications arena having worked with international organisations and multinationals, and regional, provincial and local clients, mostly within South Africa. Specific areas of experience include:

  • Consumer & Business Research
  • Social, Political and Health Research
  • Social Marketing,¬†Communications & Research Uptake
  • Public & Media Relations
  • Digital Publishing & Social Media Marketing
  • International Conferences and Meeting Planning

Should you require any of the above services, please do not hesitate to contact us for a proposal.


The organisations with whom we have partnered and worked with include:

Ananda Kutir Ashrama
Citizen Surveys
City of Cape Town
Centre for Public Mental Health
Department for International Development (UKAID)
Department of Health (South Africa)
First National Bank & eBucks
Government Communication Information System (GCIS)
Harm Reduction Association
Human Sciences Research Council
Khulisa Management Services
MMI Foundation
MTN South Africa
NO2 Productions
Old Mutual
PRogramme for Improving Mental health carE (PRIME)
Rondebosch Medical Centre
SAB Miller
South African Parliament
South African TB Vaccine Initiative
Quest for Quality (Q4Q)
TNS-Research Surveys
United Nations Department of the General Assembly & Conference Management
University of Cape Town
Volkswagen Audi Group
Western Cape Department of Local Government & Housing
Western Cape Provincial Disaster Management
Western Cape Department of Economic Development & Tourism
Western Cape Department of Transport
World Health Organization (WHO)